LAW
CORPORATE LEADERSHIP & FINANCE
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Mann Law, female-run, Personal Injury Law Firm, Maine.
Digital Ad Campaign management for Google Ads and Facebook Ads driving new clientele and increased site traffic for quality lead generation and improved online presence; Google’s Local Service Ads set-up, bidding and management for quality lead generation.
Data reporting and analysis.
Keyword content creation for on-going SEO management.
Video (online content and TV commercials), plus print production for message-distribution via media advertising.
Google Business and SEO tracking & management.
Site redesign and management, & logo redesign.
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VBK, is a general practice law firm, spanning over a dozen practice areas, nine lawyers, and a rich Maine-based history and leadership.
Spearheaded a comprehensive website redesign and reconstruction, resulting in a new and fully responsive WordPress website.
Developed a cohesive brand strategy to inform a new visual identity while maintaining the historical value of the firm’s past.
Offered keen user experience (UX) for a welcoming and approachable design to align with the overall ethos and values of the firm.
Crafted compelling, SEO-optimized copy to curate a website easily indexed by search engines.
Project management of a firm-wide photoshoot, collaborating closely with professional photographer to capture updated headshots and photos showcasing the firm's stunning office interiors. This ensured that the visual assets aligned with the new branding and provided a polished, professional representation of the company.
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Solotoff Entertainment Law, Portland, Maine.
SEO consulting.
Google My Business auditing and updates.
Content support for website management.
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Shafto Law is a small, general practice law firm with an emphasis on bankruptcy law in Portland, Maine.
Seamless offered tailored, client-requested services:
Site redesign for a clean and straightforward user interface.
A new brand identity and logo to align with the principal attorney’s ethos and interests.
Content editing for aligned and user-accessible language.
Foundational SEO for ground-level search engine optimization.
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Intune Collective is a women-owned and managed business strategy consultancy based in San Francisco, CA.
Content creation and distribution of engaging newsletter content, designed to nurture leads and maintain client relationships by sharing valuable insights and industry expertise.
Managed clients' blogging efforts to produce thought-provoking articles that continue to establish Intune Collective as a thought leader in their field.
Developed and implemented a strategic content plan for the client’s LinkedIn page, focusing on building brand awareness, fostering professional connections, and showcasing their expertise through targeted posts and engaging content.
This multi-faceted approach aimed to elevate Intune Collective's online presence and drive business growth through strategic content marketing.
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Dr. Ken Estridge is an Executive & Business Coach and Author living in Boston, Massachusetts.
A complete brand refresh, encompassing content and brand creation, to establish a contemporary and resonant voice.
Executed a website redesign, including copy editing, to align with the updated brand and to enhance user experience. To maximize online visibility, Seamless implemented strategic SEO practices.
Managed newsletter distribution and fostered engagement on Dr. Estridge's LinkedIn Business page, building professional connections and showcasing his expertise.
Client lead generation via defined engagement strategies like new brand, SEO, newsletter distribution, Linkedin Business engagement, and in-person workshops
Supported the promotion and execution of in-person workshops, a key component of his lead generation strategy. Combining digital and in-person tactics, this integrated approach aimed to significantly expand Dr. Estridge's client base and elevate his professional profile.
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Drum Cafe USA is a global interactive leader in corporate training and events based in New York, New York.
Event sponsorship consultation and media kit content creation services.
Developed compelling sponsorship packages highlighting the unique benefits of partnering with Drum Cafe USA, including access to a diverse audience, brand visibility, and the opportunity to contribute to team-building activities that foster creativity and collaboration.
Created a comprehensive media kit that showcased Drum Cafe USA's expertise, track record, and the value proposition of their sponsorship opportunities.
This collaborative effort aimed to attract potential sponsors and secure partnerships that would support Drum Cafe USA's mission of providing transformative experiences through the power of drumming.
CLEAN ENERGY
ARCHITECTURE & DESIGN
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247Solar, global solar B2B tech company for concentrated solar power, Virginia.
Web strategy for online optimization
Brand identity for new product roll-out
Digital advertising production; creating & sourcing brand-appropriate content & design - see example
Video production project management
Web analytics for results-based strategies
Linkedin & Twitter management
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ARCADIA designworks, the only Architecture and Industrial Design firm in the state of Maine.
SEO for rich keyword content to improve online presence.
Target market identification.
Target market messaging.
Seasonal newsletter creation and distribution to 1.4k+ audience.
Marketing asset design.
Community sponsorships and collaborations.
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Descrip
Still Life Studio offers creative workshops and painting lessons for emerging artists in Maine.
Graphic design for target market communications and dissemination.
Web user-interface and messaging.
NON PROFIT
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The National Kidney Donation Organization is a nonprofit organization dedicated to supporting living kidney donors and those interested in the living donation process. NKDO provides comprehensive resources for individuals considering donation, living donors, and kidney patients. The leadership team is located nationally.
Collaborated closely with the executive director to enhance NKDO’s media presence and drive engagement.
Developed compelling content to highlight the organization's mission of supporting living kidney donors and those interested in the living donation process.
Created impactful visuals sharing donor stories, promoting upcoming webinars and volunteer opportunities, and Giving Tuesday campaigns to raise funds for NKDO's vital programs.
YOGA & LIFESTYLE
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Genell Huston is a lifestyle and yoga instructor based in Portland, Maine.
The project's goal was to create a brand new website that was visually appealing and easy to navigate, while also showcasing Genell's beautiful brand and personality.
At the client’s request, Seamless Studio moved Genell’s site from WordPress, where the client struggled to make edits, to Squarespace, a user-friendly platform for easy updating.
To achieve this, Seamless:
Streamlined the existing content, making it more concise and easier for website users to consume.
Selected new image assets to better reflect Genell's brand.
Produced new logo and brand with guidelines to reflect Genell’s tone and vision.
Used Squarespace to build a new, visually appealing, and user-friendly website. The result is an immersive experience that reflects Genell's brand and helps her connect with her target audience.
OUTDOOR RECREATION
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Portland Paddle is a premier sea kayaking outfitter for overnight adventures and day trips, Portland, Maine.
Developed and implemented a comprehensive media strategy with the goal of increasing online sales for both overnight adventures and day trips by reaching targeted national and local audiences.
To achieve this, Seamless executed a series of online digital campaigns, including:
Search Engine Optimization (SEO): Conducted thorough keyword research and implemented on-page and off-page SEO techniques to improve Portland Paddle's search engine rankings. This included optimizing website content, building high-quality backlinks, and creating valuable content that targeted relevant keywords.
Social Media Marketing: Worked closely with client to develop a social media strategy, showcasing the beauty of Maine's coastline and the thrill of sea kayaking. Ran targeted ad campaigns to reach potential customers interested in outdoor adventures.
Email Marketing: Created and distributed email newsletters to nurture leads and promote special offers. Segmented the email list to ensure that each recipient received relevant and personalized content.
FLORAL DESIGN
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Descr
Fiddlers Knoll Farm is a women-owned and operated Maine flower farm offering online sales of local flower CSA and wedding bouquets.
Strategic website redesign to transform their online presence into a robust e-commerce platform, enabling direct online sales of their local flower CSA and wedding bouquets.
Seamlessly integrated shopping cart functionality, optimized product listings, and created a user-friendly checkout process.
The focus: to visually showcase the farm's offerings, highlight the beauty and quality of their locally grown flowers, and reinforce their brand as a trusted source for Maine-grown blooms.
Expanded Fiddlers Knoll Farm's sales channels and enhanced their ability to reach a wider customer base.
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Midcoast Blooms is a Maine-based wedding and event florist. Seamless Studio offered a comprehensive digital strategy with a website redesign to enhance their online presence and drive customer engagement.
A complete website redesign, focusing on a visually appealing and user-friendly interface that showcased their floral artistry.
Collaborated closely with client to execute a new logo, reflecting the client’s vision, brand aesthetic, and regional identity.
Implemented foundational SEO strategies, including keyword research, on-page optimization, and site structure improvements to ensure optimal online visibility.
Meticulous content editing and website copy refining to be informative and engaging, effectively communicating Midcoast Blooms' unique value proposition and service offerings.
RETAIL
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Angelrox is a nationally recognized eco-fashion brand based in Biddeford, Maine.
The Seamless Studio focus was on enhancing consumer engagement to drive sales and optimize the online user experience.
A deep dive into the brand's voice and values, resulting in compelling website copy, product descriptions, and marketing materials that resonate with their target audience.
By strategically crafting persuasive and informative content, Seamless aimed to improve clarity, highlight the unique qualities of Angelrox’s versatile, USA-made apparel, and ultimately boost conversion rates.
This effort ensured that Angelrox's online presence effectively communicated their brand story and fostered a more engaging and seamless customer journey.
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Fish & Bone is a luxury and everyday pet supplies, Maine and Massachusetts.
Managed newsletter content creation by developing engaging and informative content that resonated with their customer base, including product highlights, promotional offers, pet care tips, and community events.
Ensured consistent branding and messaging across all newsletters.
Strategically scheduled and distributed newsletters to foster customer loyalty, drive online and in-store traffic, and ultimately increase sales for Fish & Bone.
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Modernist Pantry is an online global retailer of specialty cooking ingredients.
Collaborated with client to enhance their customer engagement through compelling content creation and production.
Developed visually appealing and engaging social media content that resonated with their target audience.
Worked closely with the client to implement a comprehensive social media strategy, which significantly increased their audience size from 8,000 to over 10,000 followers.