This is the second post in a series about Instagram’s algorithm. You can read the first one, here.

As I wrote in the previous post, I’m not a social media strategist. I’m a marketing strategist who, among other things, can help professionals determine which social media platform is best for their needs - Linkedin, Facebook, Instagram, Pinterest, etc. Then I can help curate content that speaks both on my client’s behalf but also solicits authentic engagement from a target audience.

A lot of marketing jargon in that last sentence. But it’s important to differentiate that a social media strategist is more likely, for example, to help you accumulate that audience of 10k within 3 months on Instagram. And to even do that you’ll likely need to engage in a paid advertising campaign to push your ads - on any platform.